Rodrigo da Costa Martins is Team Lead – AI Product Management at CoachHub, where he oversees the portfolio of AI-powered products, including AIMY™️, the CoachHub Companion, matching algorithms, and AI-driven insights. Within the AIMY™️ team, Rodrigo focuses on product strategy and commercial alignment, ensuring the solution not only empowers individual coachees but also delivers clear value to HR leaders and decision-makers in driving effective, scalable talent development.
With a background in industrial engineering and over a decade of experience across product management, digital transformation, and HR tech, Rodrigo specialises in turning complex challenges into impactful, user-centered solutions. His career spans roles in global organisations across Latin America and Europe, with a consistent focus on innovation that bridges business needs and human potential. Based in Berlin, Rodrigo is passionate about using technology to expand access to development and help organisations thrive through smarter, data-informed coaching solutions.







































