Coaching in Organisations: Real Stories of Change

Discover how leading organisations are already shaping the future of coaching in the workplace in our Use Case Studies.

An initiative of the Coaching in Organisations (CiO) Team, ICF Germany.

Use Case Studies

Alongside the CIO Report “A Field in Motion: Coaching Inside Organisations Today”, we’ve collected three inspiring case studies from organisations that successfully integrated coaching into their culture.

These stories illustrate how coaching can strengthen teams, boost engagement, and create measurable impact across industries and organisational levels.

Each example shows a different way coaching contributes to healthier, more human workplaces: from improving collaboration and resilience, to increasing transparency and trust between teams and leaders.

Together, they highlight a clear trend: coaching is no longer reserved for executives. It’s becoming a key lever for cultural transformation and sustainable success in modern organisations.

Bosch Digital – Coaching for Everyone

How Bosch Digital turned a small internal coaching initiative into a global programme available to over 11,500 employees.

employees at all levels grow in resilience, confidence, and collaboration, supported by strong leadership commitment and measurable results.

Groupe Mutuel – Well-being as a Success Factor

What happens when a Swiss insurance company invests in coaching not to increase sales, but to strengthen well-being?

Discover how a pilot project for customer service staff led to greater presence, fewer absences, and higher motivation; all backed by scientific evaluation.

Agile Transformation through Team Coaching

Explore how a provider of automation solutions used team coaching to enhance trust, transparency, and alignment in complex development teams.
By combining coaching with agile methods, they built stronger collaboration and measurable reliability across teams and management.

Vodafone

At Vodafone, coaching is for everyone. With an internal coaching pool anchored in a works agreement and a 98% satisfaction score, Vodafone demonstrates how coaching drives growth across all levels.

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About ICF Germany

The International Coaching Federation (ICF) is the world’s largest professional organisation for coaches, with over 60,000 members worldwide.

ICF Germany represents more than 1,000 coaches and acts as a bridge between global standards and local practice.

The data for the report was collected in spring 2025.

This report was developed and produced by the Coaching in Organisations (CiO) Team of ICF Germany.

The CiO initiative brings together HR leaders, internal coaches, and organisational decision-makers to advance the role of coaching in workplaces across Germany.

Get in touch with the CIO Team